2024運動健身產業的藍海策略與布局思維
從運動情境、運動器材、運動感測科技到商模新趨勢,迎接從使用者到供應商全面革新的大運動時代!
立即報名!掌握全球拓銷通路趨勢與創新商機。 Blue ocean strategy and brand-new thinking of the sports and fitness industry in 2024
From sports situations, sports equipment, sports sensor technology to new trends in business models, we welcome the great sports era of comprehensive innovation from users to suppliers!
Register now! Grasp global sales trends and innovative business opportunities.
上午場次需購票入場,票價350元(含稅),請參考購票連結。
Tickets are required to enter the morning forum. The ticket price is NTD:350 (tax included). Please refer to the ticket purchase information. Buy tickets here!
時間 Period
議程 Agenda
講師 Speaker
09:00-09:30
來賓報到Registration
09:30-09:40
主辦單位致詞Opening Remarks
王熙蒙 Simon Wang|中華民國對外貿易發展協會秘書長President & CEO, Taiwan External Trade Development Council
09:40-10:15
揭開健身房經營之秘徑Challenges, Trends and Strategy for Club Operators
Mr. Robert Sawhney|Global Chief Strategy Officer and CEO of APAC, Watson Gym Equipment
10:15-10:50
從體驗到鐵粉的會員經營法Unlocking the power of group fitness to engage the next generation of movers
Mr. Matthew Thraxton|Training Manager, Les Mills China
10:50-11:25
越聽越想動!健身房音樂管理學Music Psychology for Gym Owners
Mr. Antony Stewart|Digital Fitness Director- Europe, Johnson
11:25-12:00
大運動時代的經營戰略Stronger and Healthier. The new trends
Mr. Davide De Remigis|Product Manager of functional and strength products, Technogym
時間 Period
議程 Agenda / 講師 Speaker
09:00-09:30
來賓報到Registration
09:30-09:40
主辦單位致詞Opening Remarks王熙蒙 Simon Wang|中華民國對外貿易發展協會秘書長President & CEO, Taiwan External Trade Development Council
09:40-10:15
揭開健身房經營之秘徑Challenges, Trends and Strategy for Club OperatorsMr. Robert Sawhney|Global Chief Strategy Officer and CEO of APAC, Watson Gym Equipment
10:15-10:50
從體驗到鐵粉的會員經營法Unlocking the power of group fitness to engage the next generation of moversMr. Matthew Thraxton|Training Manager, Les Mills China
10:50-11:25
越聽越想動!健身房音樂管理學Music Psychology for Gym OwnersMr. Antony Stewart|Digital Fitness Director- Europe, Johnson
11:25-12:00
大運動時代的經營戰略Stronger and Healthier. The new trendsMr. Davide De Remigis|Product Manager of functional and strength products, Technogym
未來創新-運動感測科技應用Future Innovation-Application of Sensor Technology for Sport
時間 Period
議程 Agenda
講師 Speaker
13:30-14:00
來賓報到Registration
14:00-14:30
科技創新Technological innovation全球運動感測科技產業之發展趨勢Development trends of global for sports sensor technology industry
林孟垣 Mr. Scoppen Lin|Garmin亞洲區行銷暨業務副總經理Assistant General Manager, Garmin Asia
14:30-15:00
應用創新Application innovation科技在運動產業之應用Application of technology in sports industry
黃啟煌 Prof. Michael Huang|國家運動科學中心執行長CEO, Taiwan Institute of Sports Science (TISS)
15:00-15:30
使用創新Use innovation運動感測科技之發展Development of sports sensor technology
馬席彬 Prof. Hsi-Pin Ma|國立清華大學電機工程學系教授National Tsing Hua University Department of Electrical Engineering
15:30-16:00
焦點座談Panel Discussion未來創新│大運動時代的創新應用Future innovation│Innovative applications of the great sports era
主持人 / Moderator : 相子元 Prof. Tzyy-Yuang Shiang|國立臺灣師範大學運動競技學系教授National Taiwan Normal University Department of Athletic Performance 對談人 / Panelists : 林孟垣 Mr. Scoppen Lin|Garmin亞洲區行銷暨業務副總經理Assistant General Manager, Garmin Asia黃啟煌 Prof. Michael Huang|國家運動科學中心執行長CEO, Taiwan Institute of Sports Science (TISS)馬席彬 Prof. Hsi-Pin Ma|國立清華大學電機工程學系教授National Tsing Hua University Department of Electrical Engineering
時間 Period
議程 Agenda / 講師 Speaker
13:30-14:00
來賓報到Registration
14:00-14:30
科技創新Technological innovation全球運動感測科技產業之發展趨勢Development trends of global for sports sensor technology industry林孟垣
Mr. Scoppen Lin|Garmin亞洲區行銷暨業務副總經理Assistant General Manager, Garmin Asia
14:30-15:00
應用創新Application innovation科技在運動產業之應用Application of technology in sports industry黃啟煌 Prof. Michael Huang|國家運動科學中心執行長CEO, Taiwan Institute of Sports Science (TISS)
15:00-15:30
使用創新Use innovation運動感測科技之發展Development of sports sensor technology馬席彬 Prof. Hsi-Pin Ma|國立清華大學電機工程學系教授National Tsing Hua University Department of Electrical Engineering
15:30-16:00
焦點座談Panel Discussion未來創新│大運動時代的創新應用Future innovation│Innovative applications of the great sports era主持人 / Moderator : 相子元 Prof. Tzyy-Yuang Shiang|國立臺灣師範大學運動競技學系教授National Taiwan Normal University Department of Athletic Performance 對談人 / Panelists : 林孟垣 Mr. Scoppen Lin|Garmin亞洲區行銷暨業務副總經理Assistant General Manager, Garmin Asia黃啟煌 Prof. Michael Huang|國家運動科學中心執行長CEO, Taiwan Institute of Sports Science (TISS)馬席彬 Prof. Hsi-Pin Ma|國立清華大學電機工程學系教授National Tsing Hua University Department of Electrical Engineering
王熙蒙 Simon Wang中華民國對外貿易發展協會秘書長President & CEO, Taiwan External Trade Development Council
資料待補
Mr. Robert SawhneyGlobal Chief Strategy Officer and CEO of APAC, Watson Gym Equipment
Robert is the CEO APAC and Global Chief Strategy Officer at Watson Gym Equipment.
He has had a varied career spanning health and fitness, consultancy, and academia. The author of 2 books, Marketing Professional Services in Asia (Lexis Nexis, 2009) which was called one of the most indigenous books on Asian marketing by Professor Oliver Yau (Chair Professor of Marketing at City University HK) and Developing a Profitable Practice in Asia (Ark Group, 2010), Robert has also published over 50 articles in various newspapers and magazines on the topics of strategy, marketing, and leadership.
He has spoken at numerous events as a keynote speaker or panelist around Asia. He has a BSc in Sports Science and Management from Brunel University and an MBA from the University of Lincoln. He did his doctoral studies in marketing at a university in Hong Kong.
Mr. Matthew ThraxtonTraining Manager, Les Mills China
Matthew is the Training Manager for Les Mills China, and has been an International Master Trainer for Les Mills since 2002, delivering masterclasses, workshops, training, and education in over 20 countries around the world.
With a wealth of international experience, across many areas of the business, Matthew is a trusted, and well respected leader, passionate about developing others, determined to grow the fitness industry, and committed to engage, educate, entertain, and ultimately inspire as many people as possible to fall in love with health and fitness.
Mr. Antony StewartDigital Fitness Director- Europe, Johnson
Antony is a multi-award-winning fitness leader, with vast experience at the very highest level, in senior product and operations roles in the UK at Third Space, David Lloyd and Virgin Active.
With a master's degree in Sport and Exercise Psychology, he is a specialist in psychology and music in group fitness.
A producer of hundreds of music tracks used in fitness globally. He has credited appearances on a Katy Perry remix album, dozens of Power Music tracks, Les Mills and a whole host of dance music album compilations across a broad range of genres.
Mr. Davide De RemigisProduct Manager of functional and strength products, Technogym
Davide De Remigis has Graduated in Sports Science and achieved a Master of Business Administration from the University of Aberdeen.
Davide has 15 years of experience at different levels as a professional in the fitness industry and he has been working for Technogym in the Product Marketing area since 2017.
In his role as a Product Marketing Manager at Technogym, Davide is taking part in driving the innovation of both physical and digital products.
林孟垣 Mr. Scoppen LinGarmin亞洲區行銷暨業務副總經理Assistant General Manager, Garmin Asia
Mr. Scoppen Lin joined Garmin in 2000 as a software engineer and engineering technical director. Now as Assistant General Manager, leading for Garmin marketing, sales, and customer service development in Asia market. With more than 20 years of engineering, marketing and sales experience, he has been highly observant in technology trends, industry structures and market developments, providing precisely perspective on industry future trends and integration of technology strategy to meet consumer needs.
黃啟煌 Prof. Michael Huang國家運動科學中心執行長CEO,Taiwan Institute of Sports Science (TISS)
Chi-huang Michael Huang is a professor in the Department of Athletic Training and Health, National Taiwan Sport University.His research interests include sports rehabilitation, sports training, and sports biomechanics.
He currently serves as the CEO of Taiwan Institute of Sports Science (TISS). Established in 2023, TISS’s mission is to expand science, enhance sports and empower Taiwan. TISS aims to promote our research achievements in sports science and to enhance our international athletic performance.
馬席彬 Prof. Hsi-Pin Ma國立清華大學電機工程學系教授National Tsing Hua University Department of Electrical Engineering
Hsi-Pin Ma received the Ph.D. degree in electrical engineering from the National Taiwan University, Taiwan, in 2002. Since 2003, he has been with the Department of Electrical Engineering, National Tsing Hua University, Hsinchu, Taiwan, where he is currently as a Professor.
Dr. Ma’s research interests include communications system design and SoC implementation, biomedical/wearable electronics and signal processing, sports technology, and hardware accelerators for high frequency trading systems.
相子元 Prof. Tzyy-Yuang Shiang國立臺灣師範大學運動競技學系教授National Taiwan Normal University Department of Athletic Performance
Tzyy-Yuang Shiang is a Distinguished Professor of the Department of Athletic Performance at National Taiwan Normal University. Research focuses on various aspects of wearable sensors, sports biomechanics, and sports equipment design.
RESEARCH FIELDS : Sports Biomechanics、Exercise & Sports Science、BioMedical Engineering
《Fare》
* Admission E-ticket for morning session: NT$350
《How to use》
* This E-Ticket will notify you of the registration number via email/text message. You can print it or show the registration number on your mobile phone on the day of the event to verify admission to the event.
* With your E-Ticket, you can attend the afternoon forum for free on the same day. Due to limited seats, you still need to register to retain your qualifications.
《E-Ticket Purchase Instructions》
* A unified invoice will be issued for this E-Ticket, which will be issued and sent by "businessweekly Group" 7 days before the event.
* The E-Ticket will be sent by email within three working days after the order is completed, and the registration number will be informed. Each number is for one person and cannot be used repeatedly.
* Seats are not allocated at the forum and follow the guidance of the staff to enter the venue and take your seat. Please keep your email properly.
* Ticket regulations are based on announcements on site and on the official website. If there are any unsatisfied matters in the above matters, the organizer reserves the right to change the event.
《Return and Exchange Instructions》
* Refund/exchange time: Refunds and exchanges must be made at least 10 days before the event date (excluding the event day).If the E-Ticket is canceled due to personal reasons, a 10% handling fee will be charged.
* If you are unable to attend due to personal reasons after purchasing the E-Ticket, no refund will be given.
《Event Notice》
* The forum is free. Due to limited seats, the organizer reserves the right to approve or to refuse any registration. Thank you for your understanding.
* After successful registration, the registration number will be sent to you by text message or email before the event. Please show the registration number at the registration desk to enter the venue on the day. Please check your registration number.
* The organizer reserves the right to make changes to the agenda and lecturers.
* Contact us:02-2505-6789#5158、5151 (Monday-Friday AM10:00-PM05:00)